The 'North Star' Vision Framework
How to Define Your Company's Future
Aapka Mission Statement aapka 'Compass' (Aapka WHY) hai. Aapka Vision Statement aapka 'North Star' (Aapka WHERE) hai. Yeh aapka 5-10 saal ka bada, ambitious goal hai jo aapki team ko har din inspire karega.
Step 1: The "Big Hairy Audacious Goal" (BHAG)
Imagine 10 saal baad, aapki company ne sab kuch perfect kiya. Aap kahan hain? Kya achieve kar liya hai? Bada aur bold sochein. Jaise Microsoft ka vision tha: "A computer on every desk and in every home."
- Mera 10-saal ka 'dream' goal kya hai? _________________
Step 2: The Core Impact
Jab aap yeh goal achieve kar lenge, toh duniya, aapki industry, ya aapke customer ki life mein kya positive badlaav aayega? Yeh aapki legacy hai.
- Hamara ultimate impact kya hoga? _________________
Step 3: The "Future State" Story
Ab in ideas ko ek short, present-tense statement mein likhein. Aisa likhein jaise aap already wahaan pahunch chuke hain. Isse yeh real feel hota hai.
"A vision is a picture of the future that produces passion." - Bill Hybels
Example Drafts
- (Healthcare Tech): "To create a world where healthcare is instantly accessible and affordable for every Indian."
- (E-commerce Brand): "To be India's most trusted and sustainable source for handmade crafts, empowering 10,000 artisans."
Your Vision Statement Draft:
_________________________
Isse short, memorable, aur inspiring rakhein. Yeh aapka 'North Star' roadmap hai!